Smartone ericsson 5g rollout
more than just numbers on a spec sheet.
Magnus and Ivan are industry leaders who bring their expertise to demystify a complex and revolutionary technology. 5g has become ubiquitous since its launch, it is good for a customer to know they are part of the equation when considering aspects of development.
A human touch.
Especially when talking about complex products it is essential to have real people explain concepts and processes that allow viewers to take a peek under the hood - so to speak.
These videos can also be used as B2B material to communicate certain concepts such as carrier aggregation and deployment phases for the consideration of prospective clients or partners.
Overall just a simple video can serve as a marketing tool and a method of disseminating information.